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Rubber Chemical Markets
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Tire Brand Analysis


Why?
Tire brand analysis is used to establish links between material usage and tire brand market developments.
Information is used in RCCL’s proprietary Global Tire & Rubber Chemicals Database © to help develop detailed rubber chemical market insight reports.
What?
Material related features are assigned to tire companies, tire types and tire subtypes based on year of development.
Tire types and subtypes are recorded by brand and sub-brand including tire performance, size, weight (where available) and features.
Features may be categorised by one or more of the following: Material (additive, filler, chemical), Brand (technical and/or design), Design, Environment, Component, Tire Specific, Tire Performance, Polymer, Process or Technology.
How?
RCCL analyses tire company information from multiple sources using in-house market analysis tools developed specifically for tire brand analysis.
Analysis is time and resource intensive and is currently limited to the top tire manufacturers.
Insight
Tire companies are notorious for their limited transparency regarding material usage and rubber formulation developments. This makes it extremely difficult to benchmark current and future market volumes.
Tire brand analysis is one of the many tools developed by RCCL to establish fact based market assessments. These tools are backed up by key industry contacts and in-house industry experience which collectively provide advantageous market insights.
For further details please contact us.
Tire Brand Analysis Example for Four Leading Tire Manufacturers 1992 to 2018

The following example shows tire brand analysis for four leading tire manufacturers. Material related features are shown for each tire company and year. Material related features can apply at different levels, the following examples illustrate this: The feature [Env: Fuel Efficient] applies across a broad range of tire companies and brands. The feature [Brand: Digi-Tyre] applies to multiple Sumitomo brands and sub-brands (these are not shown to avoid complexity). The feature [Tread: Bionic Compound] is a targeted feature applying to specific Continental brands and sub-brands which are are listed below the feature.

This example report is a small subset of reports which can be produced. Additional companies are Bridgestone, Michelin, Goodyear, Kumho, Yokohama, Toyo and Nexen. Other companies can be analysed by request.


1992

Continental Rubber Group

Env: Fuel Efficient

ExtremeContact

Sub-brands: 1

ContiPremiumContact

Sub-brands: 4

ContiTouringContact

Sub-brands: 2

TrueContact

Sub-brands: 1

ContiEcoContact

Sub-brands: 6

CrossContact

Sub-brands: 4

Vanco

Sub-brands: 1

HDR

Sub-brands: 1

ContiPowerContact

Sub-brands: 1

ComfortContact

Sub-brands: 3

eContact

Sub-brands: 2

ContiHybrid

Sub-brands: 5

ContiEcoPlus

Sub-brands: 3

ContiCoach

Sub-brands: 1

BARUM

Sub-brands: 3

GENERAL TIRE

Sub-brands: 4

MATADOR

Sub-brands: 2

SEMPERIT

Sub-brands: 2

VIKING

Sub-brands: 4

ContiVanContact

Sub-brands: 1

ContiEfficientPro

Sub-brands: 2

HTL

Sub-brands: 2

HTR

Sub-brands: 1

HSL

Sub-brands: 1

HDL

Sub-brands: 3

Hankook

Pirelli Tires

Sumitomo Rubber Industries

RCCL"s full analysis covers ten leading tire companies. Contact us for more details.


1996

Continental Rubber Group

Hankook

Pirelli Tires

Sumitomo Rubber Industries

Process: Taiyo Prototype

RCCL"s full analysis covers ten leading tire companies. Contact us for more details.


1997

Continental Rubber Group

Silica:Tread: Enhanced with Silica

ContiProContact

Sub-brands: 1

ContiTouringContact

Sub-brands: 2

PureContact

Sub-brands: 1

ContiEcoContact

Sub-brands: 1

CrossContact

Sub-brands: 3

Contact

Sub-brands: 1

GENERAL TIRE

Sub-brands: 2

VIKING

Sub-brands: 4

VanContact

Sub-brands: 1

Hankook

Pirelli Tires

Sumitomo Rubber Industries

RCCL"s full analysis covers ten leading tire companies. Contact us for more details.


1998

Continental Rubber Group

Hankook

Pirelli Tires

Sumitomo Rubber Industries

Brand: Digi-Tyre

RCCL"s full analysis covers ten leading tire companies. Contact us for more details.


2000

Continental Rubber Group

Hankook

Pirelli Tires

Env: Ecoimpact

Cinturato

Sub-brands: 13

P6000

Sub-brands: 2

Winter

Sub-brands: 3

Scorpion

Sub-brands: 4

Env: Fuel Efficient

Truck Tires

Sub-brands: 18

Cinturato

Sub-brands: 10

P6000

Sub-brands: 2

Winter

Sub-brands: 3

Scorpion

Sub-brands: 4

Process: MIRS

Silica:Tread: Enhanced with Silica

P Zero

Sub-brands: 14

Cinturato

Sub-brands: 2

P6000

Sub-brands: 1

P6

Sub-brands: 2

Winter

Sub-brands: 2

Scorpion

Sub-brands: 5

Sumitomo Rubber Industries

RCCL"s full analysis covers ten leading tire companies. Contact us for more details.


2001

Continental Rubber Group

Tread: Bionic Compound

ContiSportContact

Sub-brands: 1

UltraContact

Sub-brands: 1

Hankook

Design: Design Originality

Design: High thin bead

Design: Lightweight Technology

Pirelli Tires

Sumitomo Rubber Industries

Brand: Digi-Tyre DRS II

RFT: PAX (licensed)

RCCL"s full analysis covers ten leading tire companies. Contact us for more details.


2002

Continental Rubber Group

Hankook

Pirelli Tires

Sumitomo Rubber Industries

Brand: DECTES

DUNLOP

Sub-brands: 32

Process: Taiyo

RFT: DSST-CTT

DUNLOP

Sub-brands: 1

RCCL"s full analysis covers ten leading tire companies. Contact us for more details.


2003

Continental Rubber Group

Env: EcoPlus

ContiProContact

Sub-brands: 1

ContiTouringContact

Sub-brands: 2

PureContact

Sub-brands: 1

TrueContact

Sub-brands: 1

ContiPowerContact

Sub-brands: 1

RFT: CSR

RFT: SSR

ContiWinterContact

Sub-brands: 1

Silica:Tread: Contains Silica

ContiEcoContact

Sub-brands: 3

ContiWinterContact

Sub-brands: 2

SEMPERIT

Sub-brands: 1

Hankook

Process: Short Vulcanisation Time

Pirelli Tires

RFT: Run Flat Technology

P Zero

Sub-brands: 3

Cinturato

Sub-brands: 4

Winter

Sub-brands: 4

Scorpion

Sub-brands: 4

Carving

Sub-brands: 1

Tread: Racing Compound Technology

P Zero

Sub-brands: 2

Sumitomo Rubber Industries

Brand: S-Magic

Process: Taiyo Shirakawa

RFT: DSST-CTT+Low HBU

RCCL"s full analysis covers ten leading tire companies. Contact us for more details.


2004

Continental Rubber Group

CB:Tread: Ultra Active Carbon Black

ContiWinterContact

Sub-brands: 1

Env:Sustain: Weight Optimisation

ContiTouringContact

Sub-brands: 1

Plasticiser:Tread: Reactive plasticisers

ContiWinterContact

Sub-brands: 1

Hankook

Env: Fuel Efficient

Ventus

Sub-brands: 5

Optimo

Sub-brands: 4

Kinergy

Sub-brands: 1

enfren

Sub-brands: 1

Laufenn

Sub-brands: 2

Smart

Sub-brands: 3

e-cube

Sub-brands: 9

Truck

Sub-brands: 4

Env: Low Noise

Dynapro

Sub-brands: 1

Kinergy

Sub-brands: 1

Process: New Extrusion Control

Silica:Tread: Enhanced with Silica

Ventus

Sub-brands: 3

Optimo

Sub-brands: 8

Dynapro

Sub-brands: 4

Kinergy

Sub-brands: 1

I"cept

Sub-brands: 2

Silica:Tread: Silica Rich

Ventus

Sub-brands: 4

Dynapro

Sub-brands: 1

Kinergy

Sub-brands: 1

I"cept

Sub-brands: 3

Tread: Racing Compound Technology

Ventus

Sub-brands: 2

Pirelli Tires

Sumitomo Rubber Industries

CB:Tread Fine Carbon Surface Active II

DUNLOP

Sub-brands: 4

CB:Tread HA fine particle

DUNLOP

Sub-brands: 15

Process: Taiyo Izumiohtsu

RCCL"s full analysis covers ten leading tire companies. Contact us for more details.


2005

Continental Rubber Group

Liner: ContiSeal

ContiSportContact

Sub-brands: 2

ContiPremiumContact

Sub-brands: 1

ContiProContact

Sub-brands: 1

ContiWinterContact

Sub-brands: 1

ContiContact

Sub-brands: 1

Silica:Tread: 2nd Generation

GENERAL TIRE

Sub-brands: 1

Hankook

Design: Truck Super Single

Design: Virtual Engineering System

Env:Sustain: Low PAH Compound

Process: New Silica Mixing System

RFT: SSSW Development

Tread: Fiber with spike pin capabilities

I"cept

Sub-brands: 2

Pirelli Tires

Sumitomo Rubber Industries

Brand: DRS III

Env: Low Noise

DUNLOP

Sub-brands: 2

Touring

Sub-brands: 1

Process: Taiyo + Inspection

Process: Taiyo Nagoya

Technology: Acoustic Sponge

RCCL"s full analysis covers ten leading tire companies. Contact us for more details.


2006

Continental Rubber Group

Silica:Tread: Silica Rich

GENERAL TIRE

Sub-brands: 1

MATADOR

Sub-brands: 2

SEMPERIT

Sub-brands: 1

ContiCrossContact

Sub-brands: 1

Silica:Tread: Tri-net Silica Tread Compound

CrossContact

Sub-brands: 1

Hankook

Compound: Heat resistant compound

Design: Optimum Profile Design

RFT: HRS

IceBear

Sub-brands: 1

Silica:Tread: Contains Silica

Winter

Sub-brands: 1

Pirelli Tires

Process: CCM

Silica:Tread: High Grip Compound

P Zero

Sub-brands: 2

Phantom

Sub-brands: 1

Sumitomo Rubber Industries

CB:Tread Ultra micro carbon technology

HTR

Sub-brands: 1

Env: Eco Label

DUNLOP

Sub-brands: 10

Silica:Tread: Enhanced with Silica

HTR

Sub-brands: 4

Falken - Ziex

Sub-brands: 1

Falken - Azenis

Sub-brands: 4

Falken - Sincera

Sub-brands: 1

Sustain: 70% Fossil Free

Technology: Silent Core

DUNLOP

Sub-brands: 2

RCCL"s full analysis covers ten leading tire companies. Contact us for more details.


2007

Continental Rubber Group

Silica:Tread: Twin Cushion Tread

GENERAL TIRE

Sub-brands: 3

Tread: Durable Chip Chunk Resistant

HSR

Sub-brands: 1

GENERAL TIRE

Sub-brands: 3

SEMPERIT

Sub-brands: 3

HSU

Sub-brands: 1

HTC

Sub-brands: 1

HDO

Sub-brands: 1

HCS

Sub-brands: 1

Hankook

Polymer:Resin: High Tg Polymer & Specific Resin (HPSR)

Ventus

Sub-brands: 2

Pirelli Tires

Process: MIRS II

Sumitomo Rubber Industries

Env: Fuel Efficient

Falken - Ziex

Sub-brands: 3

Falken - Sincera

Sub-brands: 5

DUNLOP

Sub-brands: 19

Touring

Sub-brands: 1

Tread: Micro Glass Fiber Compound

Falken - Espia

Sub-brands: 1

DUNLOP

Sub-brands: 4

RCCL"s full analysis covers ten leading tire companies. Contact us for more details.


2008

Continental Rubber Group

Liner: Air-keep Liner

ContiScandinavia

Sub-brands: 3

HTR

Sub-brands: 1

Silica:Tread: High Grip Compound

ContiSportContact

Sub-brands: 1

ExtremeContact

Sub-brands: 2

Hankook

Env: Low RR Tread EU

Env: SmartWay Verified

e-cube

Sub-brands: 7

Truck

Sub-brands: 2

Env:Sustain: Low PAH Europe

Pirelli Tires

Env: ELRR (extra low RR system)

P6

Sub-brands: 2

Env:Tread: No Aromatic Oils

Cinturato

Sub-brands: 1

RCCL"s full analysis covers ten leading tire companies. Contact us for more details.


2009

Continental Rubber Group

Env: SmartWay Verified

HDR

Sub-brands: 1

ContiHybrid

Sub-brands: 1

ContiEcoPlus

Sub-brands: 3

ContiCoach

Sub-brands: 1

GENERAL TIRE

Sub-brands: 3

HSL

Sub-brands: 1

HDL

Sub-brands: 1

ContiCityService

Sub-brands: 1

Hankook

CB:Silica: Racing CB + Silica

Ventus

Sub-brands: 3

Process: Low Temp Mixing

SubTread: Low temp mixing

Pirelli Tires

Liner: Seal Inside

Cinturato

Sub-brands: 2

Polymer: Advanced

P Zero

Sub-brands: 1

Cinturato

Sub-brands: 7

Scorpion

Sub-brands: 1

Dragon

Sub-brands: 1

Process: PTSM

Silica:Tread: Silica Rich

Truck Tires

Sub-brands: 2

Cinturato

Sub-brands: 1

P4

Sub-brands: 2

Winter

Sub-brands: 3

Scorpion

Sub-brands: 2

SubTread: Aluminium Silcates

Winter

Sub-brands: 1

Sumitomo Rubber Industries

RFT: DSST-CTT+Heat Control

RCCL"s full analysis covers ten leading tire companies. Contact us for more details.


2010

Continental Rubber Group

CB:Resin:Tread: Black Chilli Tread

ContiSportContact

Sub-brands: 6

ContiForceContact

Sub-brands: 1

SportContact

Sub-brands: 1

Hankook

Pirelli Tires

Env: LRR Tread

Cinturato

Sub-brands: 3

P6

Sub-brands: 1

P4

Sub-brands: 2

Tread: Adaptive Compound Technology (ACT)

Carving

Sub-brands: 3

Tread: Dual Layer

Truck Tires

Sub-brands: 24

Sumitomo Rubber Industries

Silica:Tread: Advanced Compound

HTR

Sub-brands: 1

Tread: Quartered Multiple Compound

DUNLOP

Sub-brands: 1

RCCL"s full analysis covers ten leading tire companies. Contact us for more details.


2011

Continental Rubber Group

Tread: Tg-F + Silane

PureContact

Sub-brands: 1

TrueContact

Sub-brands: 1

CrossContact

Sub-brands: 1

Tread: Three Phase Winter Compound

SEMPERIT

Sub-brands: 1

Hankook

Bead Filler: High Modulus

Ventus

Sub-brands: 4

I"cept

Sub-brands: 4

Env: Eco Label

enfren

Sub-brands: 1

Silica:Tread: Full silica (HD) compound

I"cept

Sub-brands: 1

Silica:Tread: High Grip Compound

Ventus

Sub-brands: 3

I"cept

Sub-brands: 4

Laufenn

Sub-brands: 1

Pirelli Tires

Sumitomo Rubber Industries

Brand: 4D Nano Design

Falken - Ziex

Sub-brands: 1

Falken - Azenis

Sub-brands: 1

DUNLOP

Sub-brands: 11

Polymer: End Functionalised

DUNLOP

Sub-brands: 1

RFT: CTT

RCCL"s full analysis covers ten leading tire companies. Contact us for more details.


2012

Continental Rubber Group

Vehicle: All Electric

eContact

Sub-brands: 1

PremiumContact

Sub-brands: 1

Hankook

Pirelli Tires

Silica:SubTread: For Low RR

Truck Tires

Sub-brands: 1

Tread: Long Mileage

Cinturato

Sub-brands: 1

Sumitomo Rubber Industries

CB:Tread Advanced Carbon Tread

Touring

Sub-brands: 2

Liner: Moisture Tight

S-Tech

Sub-brands: 1

Process: ATOM Zhangjiagang Plant

Process: NEO-T01

DUNLOP

Sub-brands: 1

Silica:Tread: Silica Rich

Falken - Azenis

Sub-brands: 2

Falken - Eurowinter

Sub-brands: 2

Silica:Tread: Super Adhesion Nanofit

DUNLOP

Sub-brands: 4

Tread: Racing Compound Technology

Falken - Azenis

Sub-brands: 1

RCCL"s full analysis covers ten leading tire companies. Contact us for more details.


2013

Continental Rubber Group

Sidewall: Low Energy Loss

ContiHybrid

Sub-brands: 2

ContiEcoPlus

Sub-brands: 1

ContiScandinavia

Sub-brands: 4

Silica:Tread: 4th Generation

ContiPowerContact

Sub-brands: 1

Tread: Dual Layer

ContiHybrid

Sub-brands: 1

ContiEcoPlus

Sub-brands: 2

ContiCityPlus

Sub-brands: 1

ContiScandinavia

Sub-brands: 3

Tread: EcoPlus Compound

ContiEcoPlus

Sub-brands: 1

Hankook

Silica:Tread: HDS

Kinergy

Sub-brands: 1

Pirelli Tires

Sustain: Low Weight

Cinturato

Sub-brands: 1

Scorpion

Sub-brands: 2

Tread: Multi-link Compound

Winter

Sub-brands: 2

Sumitomo Rubber Industries

Polymer: Ultra Pure Natural Rubber

DUNLOP

Sub-brands: 1

Polymer: UPNR

DUNLOP

Sub-brands: 1

RCCL"s full analysis covers ten leading tire companies. Contact us for more details.


2014

Continental Rubber Group

Brand: Blue Eco

Env: Eco Ride

GENERAL TIRE

Sub-brands: 1

Perf: DWS

Silica:Tread: 3rd Generation

ComfortContact

Sub-brands: 2

Tread: 3rd Gen Winter Compound

ContiScandinavia

Sub-brands: 1

Tread: Functionalised Polymer + New CB

ContiHybrid

Sub-brands: 2

Tread: Green Chilli Compound

eContact

Sub-brands: 1

Hankook

Polymer: Functionalised

Ventus

Sub-brands: 2

Sidewall: Low RR Compound

enfren

Sub-brands: 1

Silica: Latest Generation

Ventus

Sub-brands: 1

Technology: Sound Absorber

Pirelli Tires

Sumitomo Rubber Industries

Polymer: 4D Nano Design

Falken - Azenis

Sub-brands: 1

Falken - Sincera

Sub-brands: 2

Falken - Eurowinter

Sub-brands: 1

Falken - Espia

Sub-brands: 2

DUNLOP

Sub-brands: 4

Polymer: Advanced

Falken - Eurowinter

Sub-brands: 2

Polymer: New BR

DUNLOP

Sub-brands: 1

Polymer: New Functionalised Polymer

DUNLOP

Sub-brands: 1

Sustain: Fossil Resource Free

DUNLOP

Sub-brands: 5

Technology: Shinobi

DUNLOP

Sub-brands: 1

Tread: Eggshell Powder

DUNLOP

Sub-brands: 1

Tread: Wet Grip Powder

DUNLOP

Sub-brands: 1

Vehicle: All Electric

DUNLOP

Sub-brands: 1

RCCL"s full analysis covers ten leading tire companies. Contact us for more details.


2015

Continental Rubber Group

Silane:Tread: +Silane

ExtremeContact

Sub-brands: 1

WinterContact

Sub-brands: 1

TerrainContact

Sub-brands: 1

Hankook

Liner: Sealguard

Ventus

Sub-brands: 1

I"cept

Sub-brands: 1

RFT: HRS III

Silica:Tread: Nano Dispersed SiO2 Technology

Kinergy

Sub-brands: 2

Pirelli Tires

Sumitomo Rubber Industries

Brand: Advanced 4D Nano Design

Falken - Ecorun

Sub-brands: 1

Liner: CORESEAL

Process: Taiyo Turkey

Sustain: Plant Based Plastisicer

DUNLOP

Sub-brands: 1

RCCL"s full analysis covers ten leading tire companies. Contact us for more details.


2016

Continental Rubber Group

Sustain: Low Weight

ContiLightPro

Sub-brands: 2

Tread: Cool Chili

WinterContact

Sub-brands: 1

Hankook

Silica:Polymer: Functionalised Elastomers

Ventus

Sub-brands: 1

SubTread: Low RR

Laufenn

Sub-brands: 1

Technology: Silent Tire

Pirelli Tires

Silica:Tread: Contains Silica

Carrier

Sub-brands: 1

Sumitomo Rubber Industries

Silica: Flexible Coupling

DUNLOP

Sub-brands: 1

Falken - Ecorun

Sub-brands: 1

Tread: Long Wearing Compound

Falken - Ziex

Sub-brands: 1

DUNLOP

Sub-brands: 2

RCCL"s full analysis covers ten leading tire companies. Contact us for more details.


2017

Continental Rubber Group

Resins: Winter Performance

AllSeasonContact

Sub-brands: 1

Silica:Tread: High fill rate

AllSeasonContact

Sub-brands: 1

Hankook

Pirelli Tires

Polymer: Functionalised

Cinturato

Sub-brands: 1

Silica:Tread: High fill rate

Cinturato

Sub-brands: 1

Sumitomo Rubber Industries

RCCL"s full analysis covers ten leading tire companies. Contact us for more details.


2018

Continental Rubber Group

Tread: Green Chilli Compound Rev

ContiEcoContact

Sub-brands: 1

Hankook

Plasticiser: Vegetable Oil

Kinergy

Sub-brands: 1

Resin: Aqua Pine Compound

Kinergy

Sub-brands: 1

Tread: Dual Filler System

Kinergy

Sub-brands: 1

Pirelli Tires

Sumitomo Rubber Industries

RCCL's full analysis covers ten leading tire companies. Contact us for more details.

For further details please contact us.

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